How to Choose the Right Dog Trainer: 9 Tips for Dog Parents
Hiring a dog trainer is a big investment of time, energy, and money—for both you and your dog—so it’s essential to find the right fit. Since the dog training industry is unregulated, there are no standard qualifications or certifications, and trainers often have very different backgrounds. But don’t let that overwhelm you! I’m here to help you make an informed decision.
My all time favorite tip is to trust your gut. This is something I believe is important in all life decisions. In relation to training, you are letting someone into your life and asking them to judge you and your dog. I don't mean judge in a bad way, but I often have to tell clients they are doing something wrong and you want to work with a trainer who can do that without making you feel judged, wrong or bad. Thus, the relationship between your trainer, you and your dog should be built on trust and comfort.
There's a personality factor involved as well. If your trainer thinks they're funny and you don't, that's going to make for some awkward sessions. If your trainer's communication style isn't a good fit for you, you may struggle to understand each other. Similar to choosing a hair stylist or doctor, you want to feel comfortable and at ease around your dog trainer.
In addition to trusting your gut, here are 9 practical tips to help you choose the dog trainer that is perfect for you and your pup:
1. Make sure they are a Positive Reinforcement Trainer using only Reward-Based Methods
Work with a trainer who uses positive reinforcement techniques exclusively. They should be open about how they work and what tools they use. This means no prong or shock collars, no physical corrections like "bopping" your dog and no other forms of punishment. A reputable trainer will be happy to explain their approach in detail. Look for a trainer who uses treats to reinforce good behavior. Treats are key to effective positive reinforcement. If your dog isn't food-motivated, trainers can use praise or toys instead. The focus should always be on rewarding good behavior, not punishing the bad.
2. Proven Track Record
Even a brand new trainer should be able to point to their experience, credentials and past work if you ask them about their track record. Before I ever had a paying client, I worked with lots of volunteer clients to hone my skills and qualify for certification. The longer a trainer has been around, the more social proof should exist about what it's like to work with them. It's OK to ask to speak with past clients and most trainers will be happy to share references, testimonials and reviews.
3. No "Alpha" or "Pack Leader" Talk
Avoid trainers who emphasize concepts like "dominance," "pack leader" or "alpha." These ideas are outdated and have been debunked by modern canine science. Your trainer should base their approach on current, evidence-based training methods.
4. Knowledge of Canine Learning Theory
Your trainer should understand canine learning theory and communication. This allows them to tailor their methods to both you and your dog’s learning styles, personalities, goals and needs. Training isn’t one-size-fits-all—it should be flexible and adaptable.
5. Customized Training Plans
Great trainers don’t just follow a script; they customize training plans based on your dog's specific needs and your personal goals. While general classes like “basic manners” might be more standardized, one-on-one training should be highly individualized, ensuring it works in your real life.
6. Willingness to Refer to Other Trainers
The best trainers put your needs above making a sale. Many trainers specialize in specific areas of training - like I do with fearful dog behaviors. If a trainer encounters a case outside of their expertise, they should be willing to refer you to a colleague who specializes in that area. Good trainers build networks with other trainers to provide the best outcomes for dogs and their owners.
7. Honest Feedback
You want a trainer who will tell you when your expectations are unreasonable—respectfully and with compassion. For example, if you work long hours and rarely walk your dog, it’s unfair to expect them not to be jumpy or hyper. A good trainer will offer practical solutions, like recommending a dog walker and creating an enrichment plan that fits your lifestyle.
8. Professionalism and Respect
Don’t work with trainers who badmouth others. While I firmly believe in positive reinforcement and can explain why it’s the best approach, I won’t bash another trainer by name. You want someone who upholds business ethics and runs a clean, honest business. Additionally, you want your trainer to have liability insurance, belong to professional associations, have clear policies and procedures and be professionally committed to the work they do.
9. Comfort and Trust
Above all, the right trainer should make you feel comfortable (remember to trust your gut). They’ll likely be working in your home (sometimes even without you there), so trust and transparency are key. Your trainer’s work can impact your entire household, so be sure to choose someone you can truly connect with.
I took a lot of bad advice when I adopted my first dog because I didn't know dog training was an unregulated field with many contradictory and outdated practices not supported by the latest research. Of course, at the time I didn't know the advice was bad because I thought I was dealing with an expert. The bad advice ultimately harmed my dog and myself which is why I am so passionate now about making sure people have access to highly skilled trainers who are transparent about their work.
Follow the tips in this article to find a dog trainer who aligns with your goals and values. Whether you're training a new puppy, addressing specific behavior issues or simply looking to strengthen your bond with your dog, a positive, experienced trainer will set you and your dog up for success.
If you have an anxious dog who barks and lunges on walks, download these practical tips for calming your anxious, reactive fearful dog.
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